As competition in the global e-commerce industry intensifies, many merchants are grappling with transaction traffic and conversion challenges. As a result, maintaining a sustainable, streamlined traffic flow and enabling conversion has become a top priority for all merchants. To meet this need, Oceanpayment has launched a coupon system, a tool that allows the merchant to overcome traffic-related issues and drive higher conversion rates, thereby increasing revenue.
As a low-cost but highly effective marketing tool, the electronic coupon can be used in various marketing scenarios, e.g., new product promotions, festival activities, loyalty rebates, and new channels, to help merchants achieve their retention goals and increase conversion.
With the Coupon System, Oceanpayment aims to assist merchants in promotional activities that improve sales conversion. There are three types of “coupons” that the merchant could use in their promotions: “NO LIMIT”, “FULL DISCOUNT”, and “DISCOUNT”. The merchant could conveniently and quickly create and issue coupons to their targeted market needs. Furthermore, these coupons could be continually managed and monitored to analyze the impact of the related promotions.
Multi-scenario coverage, Personalized coupon creation, Increased operational flexibility
Seamlessly integrates a wide range of sales scenarios. Comprises a diversified list of criteria to select and personalize coupons. The merchant can generate customized coupons according to payment method, product category, credit card type, consumer’s location, new and returning users, coupon refund, and online/offline scenarios.
API system integration, saves time and effort
Since the coupon system is fully integrated and supported via API, the merchant can complete their transactions online with no time delays. With no adverse impact on system efficiency and stability, the coupon system enables the merchant to drive store operational effectiveness through savings in the workforce, technology, and time.
Real-time transaction reporting enables a clear line of sight of the event’s effectiveness
We update transactions in real-time. Merchants can track consumers’ use of coupons at any time, adjust marketing plans promptly to obtain the optimum outcome, and prevent the illogical and untimely distribution of coupons that impact sales performance.
Full, seamless integration with sales and payments for transaction transparency
The interactive, integrated flow between the coupons and payments systems offers complete transparency, enabling the merchants to see all the details of every transaction using the coupon.
During the promotion period, merchants often find it challenging to reconcile every coupon regarding their related usage and the actual transaction amount. Fully integrated with payment processes, Oceanpayment’s coupon system monitors the usage details of each transaction, allowing merchants to quickly understand the discounts applied e.g., coupon write-off and transaction amount.
As a powerful tool to obtain traffic and increase conversion rate, electronic coupons motivate consumers to consume while offering the merchants a way to promote their products and drive brand awareness. As a global digital payment service provider, Oceanpayment begins with payment but does not stop at processing payments. Based on the existing mature international digital payment services, to improve merchants’ security income, we will expand in-depth value-added services for merchants, help merchants improve their overseas operation capabilities, and achieve high returns. Leveraging our in-depth experience and exposure to digital payment services, we intend to enable our merchants to continuously grow their revenue in a secure, sustainable trans-national landscape. The coupon system is a value-added service that allows merchants to manage their transactions seamlessly and efficiently, driving increased profits.